Cofounder and Creative Director of espadaysantacruz studio
Director and Professor of the International Master of Photography in Digital Cinema EFTI
Formed in varied fields like Philosophy, Informatics and Photography, Juan Santa-Cruz is a photographer specialized in illumination. Since 2008, he works along with Miguel Espada in espadaysantacruz studio, based in Madrid. Their projects deal with image and new technologies, and aim to generate visual and interactive experiences with their own personality. This is achieved thanks to Santa-Cruz and Espada’s involvement in the creative process. Their works have won different awards such as Cannes Lions, Laus, Sol de Oro, premios C de C, among others.
Nowadays, Juan Santa-Cruz is focused on photographic direction for advertising and music videos, as well as in production design for commercial and artistic professionals.